The world is a changing place and the ski industry is no exception. More than one year ago, the parent company of Squaw Valley decided it was time to change the resort’s name. The old name was considered derogatory and offensive. They realised it did not stand for who we are or what we represent, and they could not in good conscience continue to use it. So began a long and difficult process.
“We have been in the area for thousands of years. Olympic Valley is within the ancestral homeland of the Washoe people. The word itself is a constant reminder of the unjust treatment of the native people, of the Washoe people. It’s a constant reminder of those time periods when it was not good for us. It’s a term that was inflicted upon us by somebody else and we don’t agree with it.” – Darrel Cruz, Washoe Tribe Historic Preservation Office
Through extensive community consultation, examination of local history and creative exploration they searched for a new name that encompasses the identity and legacy of the resort. A place that has helped define not only our mountain and the people who call it home, but the sport itself.
And so Palisades Tahoe was chosen and a new chapter that encompasses both mountains, captures the individuality of the people, and welcomes all guests begins.